{"id":929,"date":"2021-04-18T10:14:36","date_gmt":"2021-04-18T10:14:36","guid":{"rendered":"https:\/\/camillaodilon.com\/?p=929"},"modified":"2021-08-05T19:37:00","modified_gmt":"2021-08-05T19:37:00","slug":"to-led-to-over-e90000-worth-of-revenue","status":"publish","type":"post","link":"https:\/\/camillaodilon.com\/pt\/to-led-to-over-e90000-worth-of-revenue\/","title":{"rendered":"Estrat\u00e9gia de marketing para neg\u00f3cio B2B e receita de R$555.795"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Empresa: Sooner Than Later ( Empresa Irlandesa que trabalha com solu\u00e7\u00f5es de divulga\u00e7\u00f5es para empresas: Impress\u00e3o digital em larga escala, distribui\u00e7\u00e3o, mala direta, marketing e designer)<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"216\" src=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/the-giving-box.png\" alt=\"\" class=\"wp-image-931\" srcset=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/the-giving-box.png 400w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/the-giving-box-300x162.png 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Para a campanha de natal criamos um produto chamado The Giving box, uma caixa de presente corporativa para as empresas enviarem para seus funcion\u00e1rios. Com base na crescente procura por \u201cShop local Ireland\u201d e \u201cjust buy Irish\u201d adicionamos ao produto apenas itens de excelente qualidade feitos por empresas irlandesas e para cada caixa de presente vendida doamos 7% da nossa receita para a institui\u00e7\u00e3o de caridade Laura Lynn.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Eu apresentei para o diretor e gerente comercial uma estrat\u00e9gia de comunica\u00e7\u00e3o diferente, baseada em scripts personalizados, usando postagens org\u00e2nicas e an\u00fancios no Linkedin. No in\u00edcio houve uma resist\u00eancia, j\u00e1 que era algo novo, mas depois quando o alcance das minhas publica\u00e7\u00f5es foram revertidas em cota\u00e7\u00e3o e visibilidade para o produto e a empresa todos da empresa aderiram as a\u00e7\u00f5es propostas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com a estrat\u00e9gia que eu criei atra\u00edmos alguns novos clientes para a empresa e um destes clientes foi a Accenture, al\u00e9m disso juntos conseguimos mais de \u20ac90,000 de receita para a Sooner Than Later.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dados do Google abaixo:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-camilla-odilon-2-1024x563.png\" alt=\"\" class=\"wp-image-935\" width=\"648\" height=\"357\" srcset=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-camilla-odilon-2-1024x563.png 1024w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-camilla-odilon-2-300x165.png 300w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-camilla-odilon-2-768x422.png 768w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-camilla-odilon-2.png 1280w\" sizes=\"(max-width: 648px) 100vw, 648px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" src=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-case-camilla-odilon-1024x562.png\" alt=\"\" class=\"wp-image-933\" width=\"644\" height=\"352\" srcset=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-case-camilla-odilon-1024x562.png 1024w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-case-camilla-odilon-300x165.png 300w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-case-camilla-odilon-768x421.png 768w, https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/google-trends-case-camilla-odilon.png 1280w\" sizes=\"(max-width: 644px) 100vw, 644px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>","protected":false},"excerpt":{"rendered":"<p>Company: Sooner Than Later (an Irish company that works with direct email, distribution, printing in large scale and corporate hampers for more than 35 years) For 2020\u2019s Christmas campaign we wanted to do something different, so after thinking, I had a great idea and shared it with the management. I presented the idea of using [&hellip;]<\/p>","protected":false},"author":1,"featured_media":988,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[25],"tags":[],"class_list":["post-929","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-results"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>To led to over \u20ac90,000 worth of revenue - Camilla Odilon<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/camillaodilon.com\/pt\/to-led-to-over-e90000-worth-of-revenue\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"To led to over \u20ac90,000 worth of revenue - Camilla Odilon\" \/>\n<meta property=\"og:description\" content=\"Company: Sooner Than Later (an Irish company that works with direct email, distribution, printing in large scale and corporate hampers for more than 35 years) For 2020\u2019s Christmas campaign we wanted to do something different, so after thinking, I had a great idea and shared it with the management. I presented the idea of using [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/camillaodilon.com\/pt\/to-led-to-over-e90000-worth-of-revenue\/\" \/>\n<meta property=\"og:site_name\" content=\"Camilla Odilon\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-18T10:14:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-08-05T19:37:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"500\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"camilla odilon\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"camilla odilon\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/\"},\"author\":{\"name\":\"camilla odilon\",\"@id\":\"https:\/\/camillaodilon.com\/#\/schema\/person\/661aeb70a5d8c68f5ada75dc2f8fb6ab\"},\"headline\":\"To led to over \u20ac90,000 worth of revenue\",\"datePublished\":\"2021-04-18T10:14:36+00:00\",\"dateModified\":\"2021-08-05T19:37:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/\"},\"wordCount\":223,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/camillaodilon.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png\",\"articleSection\":[\"Results\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/\",\"url\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/\",\"name\":\"To led to over \u20ac90,000 worth of revenue - Camilla Odilon\",\"isPartOf\":{\"@id\":\"https:\/\/camillaodilon.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png\",\"datePublished\":\"2021-04-18T10:14:36+00:00\",\"dateModified\":\"2021-08-05T19:37:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage\",\"url\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png\",\"contentUrl\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png\",\"width\":800,\"height\":500},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/camillaodilon.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"To led to over \u20ac90,000 worth of revenue\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/camillaodilon.com\/#website\",\"url\":\"https:\/\/camillaodilon.com\/\",\"name\":\"Camilla Odilon\",\"description\":\"digital marketing professional\",\"publisher\":{\"@id\":\"https:\/\/camillaodilon.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/camillaodilon.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/camillaodilon.com\/#organization\",\"name\":\"Camilla Odilon\",\"url\":\"https:\/\/camillaodilon.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/camillaodilon.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2022\/09\/Design-sem-nome-4.png\",\"contentUrl\":\"https:\/\/camillaodilon.com\/wp-content\/uploads\/2022\/09\/Design-sem-nome-4.png\",\"width\":200,\"height\":58,\"caption\":\"Camilla Odilon\"},\"image\":{\"@id\":\"https:\/\/camillaodilon.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/camillaodilon.com\/#\/schema\/person\/661aeb70a5d8c68f5ada75dc2f8fb6ab\",\"name\":\"camilla odilon\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g\",\"caption\":\"camilla odilon\"},\"sameAs\":[\"https:\/\/camillaodilon.com\"],\"url\":\"https:\/\/camillaodilon.com\/pt\/author\/camilla-odilon\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"To led to over \u20ac90,000 worth of revenue - Camilla Odilon","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/camillaodilon.com\/pt\/to-led-to-over-e90000-worth-of-revenue\/","og_locale":"pt_BR","og_type":"article","og_title":"To led to over \u20ac90,000 worth of revenue - Camilla Odilon","og_description":"Company: Sooner Than Later (an Irish company that works with direct email, distribution, printing in large scale and corporate hampers for more than 35 years) For 2020\u2019s Christmas campaign we wanted to do something different, so after thinking, I had a great idea and shared it with the management. I presented the idea of using [&hellip;]","og_url":"https:\/\/camillaodilon.com\/pt\/to-led-to-over-e90000-worth-of-revenue\/","og_site_name":"Camilla Odilon","article_published_time":"2021-04-18T10:14:36+00:00","article_modified_time":"2021-08-05T19:37:00+00:00","og_image":[{"width":800,"height":500,"url":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png","type":"image\/png"}],"author":"camilla odilon","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"camilla odilon","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#article","isPartOf":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/"},"author":{"name":"camilla odilon","@id":"https:\/\/camillaodilon.com\/#\/schema\/person\/661aeb70a5d8c68f5ada75dc2f8fb6ab"},"headline":"To led to over \u20ac90,000 worth of revenue","datePublished":"2021-04-18T10:14:36+00:00","dateModified":"2021-08-05T19:37:00+00:00","mainEntityOfPage":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/"},"wordCount":223,"commentCount":0,"publisher":{"@id":"https:\/\/camillaodilon.com\/#organization"},"image":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage"},"thumbnailUrl":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png","articleSection":["Results"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/","url":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/","name":"To led to over \u20ac90,000 worth of revenue - Camilla Odilon","isPartOf":{"@id":"https:\/\/camillaodilon.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage"},"image":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage"},"thumbnailUrl":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png","datePublished":"2021-04-18T10:14:36+00:00","dateModified":"2021-08-05T19:37:00+00:00","breadcrumb":{"@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#primaryimage","url":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png","contentUrl":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2021\/04\/case-stl-camilla-odilon.png","width":800,"height":500},{"@type":"BreadcrumbList","@id":"https:\/\/camillaodilon.com\/to-led-to-over-e90000-worth-of-revenue\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/camillaodilon.com\/"},{"@type":"ListItem","position":2,"name":"To led to over \u20ac90,000 worth of revenue"}]},{"@type":"WebSite","@id":"https:\/\/camillaodilon.com\/#website","url":"https:\/\/camillaodilon.com\/","name":"Camilla Odilon","description":"digital marketing professional","publisher":{"@id":"https:\/\/camillaodilon.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/camillaodilon.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/camillaodilon.com\/#organization","name":"Camilla Odilon","url":"https:\/\/camillaodilon.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/camillaodilon.com\/#\/schema\/logo\/image\/","url":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2022\/09\/Design-sem-nome-4.png","contentUrl":"https:\/\/camillaodilon.com\/wp-content\/uploads\/2022\/09\/Design-sem-nome-4.png","width":200,"height":58,"caption":"Camilla Odilon"},"image":{"@id":"https:\/\/camillaodilon.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/camillaodilon.com\/#\/schema\/person\/661aeb70a5d8c68f5ada75dc2f8fb6ab","name":"camilla odilon","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/17498ac4862572de031ac67eda25247ae3151f8456cb37f7885d674dcf055843?s=96&d=mm&r=g","caption":"camilla odilon"},"sameAs":["https:\/\/camillaodilon.com"],"url":"https:\/\/camillaodilon.com\/pt\/author\/camilla-odilon\/"}]}},"_links":{"self":[{"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/posts\/929","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/comments?post=929"}],"version-history":[{"count":7,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/posts\/929\/revisions"}],"predecessor-version":[{"id":1262,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/posts\/929\/revisions\/1262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/media\/988"}],"wp:attachment":[{"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/media?parent=929"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/categories?post=929"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/camillaodilon.com\/pt\/wp-json\/wp\/v2\/tags?post=929"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}